Starboard Commercial Real Estate

Hans Hansson | November 24, 2008

One of my cold callers was commenting on what a successful week she had. She landed six qualified appointments in one week. She said that people seemed friendlier and more willing to talk.

In any cycle there are positives and negatives to grab onto. In this current cycle of uncertainty we all need to figure out what positive elements we can use to better our financial situation in the coming year.

Today almost all businesses are at a standstill, waiting for something to happen. Most phones are not ringing at offices right now so as a cold caller all of a sudden you may not only get the decision maker on the line you may actually get to have a real conversation with them on that first call try.

Now is the time to get on the phone and talk to as many clients as you can both new and existing. New clients and your existing clients are right now looking for any fresh ideas and opportunities that can give them an edge to compete and also survive.

In a positive cycle clients really have no time except to concentrate on their business at hand, today clients are willing to look at virtually anything that can improve their business performance.

It is very easy to say, "Well there is no business out there so why bother to call".

Wrong there is more business out there just pick up the phone and call someone to find out.
Posted 10 years, 10 months ago on November 24, 2008
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